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What Are Keywords And Why Do They Matter?

What Are Keywords And Why Do They Matter?

About keywords in general: Keywords are an essential part of the Internet. We use keywords in everything from searching Google through to browsing products on Etsy. Search Engine Optimization (SEO) is the term used to optimize pages of content so that search engines can match the term someone enters when they are looking for something … Read moreWhat Are Keywords And Why Do They Matter?

What is Your Conversion Rate On Etsy and Why Does It Matter?

What is Your Conversion Rate On Etsy and Why Does It Matter?

The conversion rate a figure which is used in e-commerce as a benchmark to measure the ‘health’ of a store. It can help measure everything from the effectiveness of marketing strategies through to the efficiency of a website design. If you increase the conversion rate, you will be increasing your sales. Therefore it is an … Read moreWhat is Your Conversion Rate On Etsy and Why Does It Matter?